The Bright Ideas Blog
Branding, Design, and Inspiration for Small Biz & Entrepreneurs
Whether you’re seeking inspiration for your next website launch, looking to fine-tune your site, or elevate your brand—I have a blog for you!
Squarespace vs. Shopify: Which Platform is Best for Your Small Business?
Discover whether Squarespace or Shopify is the best platform for your small business. Compare costs, ease of use, product types, inventory management, and print-on-demand integrations to find the right fit for your online store.
8 Tips for Small Businesses to Boost Sales and Client Acquisition
Discover the top UX tips and trends to optimize your small business website. Learn how to enhance user experience, drive sales, and attract clients with actionable advice.
Our 4 Favourite Font Pairings in Squarespace to Elevate Your Brand
Choosing the right font combination can transform your Squarespace website from ordinary to extraordinary. In this blog, we share our top four font pairings that are perfect for creating a modern, chic, and unique online presence.
12 Essential Steps for Crafting Compelling Website Content that Converts
Learn 12 key steps to create website content that captivates your audience and drives conversions. From understanding your audience to optimizing for SEO, this guide covers everything you need to turn visitors into loyal customers.
The Power of Colour Psychology in Branding
Explore how the psychology of colour can transform your brand's identity, influence emotions, and create a lasting connection with your audience.
10 Signs You Need a New Website
Is your website holding you back? An outdated or poorly functioning site can hurt your brand and drive potential customers away—discover the top signs it’s time for a refresh.
Optimize your SEO: A Pre-launch Checklist for your Website
Ensure your website shines in search results with these essential SEO content best practices for text and images.
6 Reasons Squarespace is perfect for small businesses
Discover why Squarespace is the perfect website platform for small businesses and learn about its user-friendly interface, affordable pricing, stunning templates, powerful features, and robust security.